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Web Development

Website Development

Development stage

In simple terms, web development is where we will do our magic and convert the web design created in the previous phase into coding. Incode will take care of all the technicalities, including the architecture design, database setup and configuration, website creation, security implementations and analytics setup. We love creating websites and all the underlying processes and will make sure the website is fully functional and performant.

Speeding up the process

In order to complete the website, we require the content which will be displayed on the website itself, and thus, we require your input in order to provide us with the content, which includes, text, images and answer any questions which we may have in order to proceed with the development.

Our website development


We make sure the website is fully functional, this includes:

  • Proper HTML structure
  • No broken links
  • Cross-browser compatible
  • Responsive


Websites with static content will rank badly in search engines as the content will get old with time. Thus, websites which we create are dynamic, which allows content to be changed using the content management system (CMS). This allows the user to add, alter and delete the data displayed on the website with just a few clicks and will keep the website with fresh content and up to date.


Websites are created fully responsive, and will adapt on multiple devices, including desktop computers, laptops, tablets and mobile phones. The website will be adaptable and can also show or hide the content accordingly, depending from which devices it is being viewed.

Search Engine Optimisation

Proper coding structure plays a very important role in SEO, therefore, we use adequate html structure, tags and properties while coding in order to leave positive impression when the website is published on search engines. Doing do will ultimately aid in ranking better and faster than other websites.


In order to achieve top quality websites, at incode we make sure to test each and every website before deploying and going live.
Tests are carried in order to:

  • Ensure the website is coded correctly and includes all proper tags.
  • Check that all links and pages are working correctly.
  • Minimise the amount of errors.
  • Ensure the security mechanisms are fully functional.
  • Ensure search engine properties are properly configured.
  • Carry out performance checks and improve pages loading time.


At incode we take it very seriously to properly secure the website against attacks. Although security implementation techniques mainly are not a visible to the users browsing the website it is very important to have them properly set and configured. Consequences of not applying security techniques may result in website content alteration, having sensitive data exposed, website redirection, website not working correctly and many more!